Erasmus and Incoming Students

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Overview of courses that the Design & Product Management Programme (Bachelor) offers in English for incoming exchange students.

For further information on academic issues, courses, course selection and provisional learning agreements, please, contact the International Academic Advisor at the Department Green Engineering and Design, Günter Berger (guenter.berger@fh-salzburg.ac.at).

For administrative issues, please, contact the Incoming Students Coordinator at International Office.

Course Offer

Course Title: Brand Development 
Course Code: DPMBINC
Number of Credits: 4 ECTS
Course Contents: In this course you will get a good understanding about brand strategy and management: the value of brands, how we set up brands strategically from scratch and how we then create a coherent and distinct, attractive experience of the brand across multiple touchpoints. You will learn to analyze existing brands, experience outstanding brand touchpoints in real life, learn from them and create a new brand in small interdisciplinary teams. We will work at the intersection of brand management, marketing and customer experience design and bring together strategic thinking and design.

Course Title: CAD and Digital Prototyping 3
Course Code: DPMB3CADIL
Number of Credits: 3 ECTS
Observation: Ca. 5 places available
Course Contents: Depending on the chosen specialisation, alumni can use 2D drawing programs to create floor plans or special 3D modelling software to create and visualise simple 3D models with free-form surfaces. They will learn surface control, curvature continuity and the handling of surface transitions as well as the use of these models in the environment of photorealistic rendering software, setting up stages (stage, cameras, lights, environment, backgrounds, textures). Depending on the programme, they can also create simple animations of their 3D model.                 

Course Title: International Design Workshop
Course Code: DPMB5IDWIL
Number of Credits: 3 ECTS
Course Contents: Development of project content in interdisciplinary teams on the basis of a comprehensive subject area - The teams are interculturally made up of students and lecturers from the network of partner universities - Consideration of cultural influences on the communication and design processes - Presentation of the developed content and reflection.

Course Title: Image Design & Story Telling - Project
Course Code: DPMB2STOIL
Number of Credits: 1 ECTS
Course Contents: The course IMAGE DESIGN & STORYTELLING combines the elements image, text and sound and should increase students’ creativity and deepen their technical understanding when using different communication tools. They should be able to achieve a higher quality of their productions as well as develop their competencies for using media and presentation tools. Students should expand their design repertoire in marketing, communication and public relations.

Course Title: Project Management 1
Course Code: DPMB3PMGIL
Number of Credits: 1 ECTS

Observation: appr. 5 places available
Course Contents:  The students are capable of organising and managing projects. The course includes content such as project planning and project management, as well as types of project, requirements of project managers and team members, and requirement specifications.

Course Title: Rendering Methodology 3
Course Code: DPMB3DMMIL
Number of Credits: 1 ECTS
Observation: Ca. 5 places available
Course Contents: The students obtain a basic knowledge for multimedia presentations, HTML and website programming, animated vector graphics and 2D animation, as well as integrating animations into websites.

Course Title: Visual Activism 1
Course Code: DPMBPool
Number of Credits: 4 ECTS
Exam Modalities: Project
Course Contents: Visual Activism is a hands-on class teaching visual communication skills of modern poster design. Through a series of lectures and creative exercises, basic graphic design knowledge and current visual trends are transmitted. During the lectures, students will learn to implement a range of techniques such as abstraction, composition,the use of typography an other modern techniques such as animation in their designs, resulting in one larger project. Part of the class is also the critical reflection of design qualities. This unit is suitable for both beginner and advanced capabilities.

Course Title: Visual Communication (Course)
Course Code: DPMB1VCPIL
Number of Credits: 2 ECTS
Observation: Please make sure to bring all necessary drawing materials to the first class meeting, ask the International Academic Coordinator for the drawing material list (Elisabeth.Pichler-Luedicke@fh-salzburg.ac.at).
Course Contents: Sketching in various media

Course Title: Visual Communication & Project
Course Code: DPMB1VCPPR
Number of Credits: 1 ECTS
Observation: Visual Communication and Visual Communication & Project are offered together and cannot be taken separately (you cannot take Visual Communication Project without having done Visual Communication Course)
Course Contents: Visual communication in connection with an actual design process along a project topic in either Furniture or Industrial Design.

Course Title: Business English 1
Course Code: DPMB1ENGUE
Number of Credits: 2 ECTS
Language Level: B1/B2 (CEFR)
Course Contents: Alumni will be able to hold conversations (especially in the professional business sector) in English. Among other things, alumni can present products in official (formal) contexts, use clear and appropriate formulations for the respective situation and express themselves grammatically correctly.                 

Course Codes: 
Italian: HTBBPool, DPMBPool
Swedish: DPMBPool
Spanish: HTBBPool DPMBPool
Number of Credits: 2 ECTS
Language Level: A1 (CEFR)
Course Contents: The use of everyday expressions and simple sentences, both spoken and written, in order to be able to describe people, places and countries, to be able to give a detailed account of themselves and their own environment, as well as the ability to express their objectives and interests.

Course Codes: 
Italian: DPMBPool
Swedish: HTBBPool
Spanish: DPMBPool, HTBBPool
Number of Credits: 2 ECTS
Language Level: A2 (CEFR)
Course Contents: Advanced conversation skills. Particular attention is paid to developing language improvisation techniques. The application of past tense is further expanded.

Course Title: Anthropology and Design
Course Code: DPMBPool
Number of Credits: 1 ECTS
Course Contents: Similarities of Design and Anthropology: Design in Nature, Natural Selection vs. Productselection, Natural Selection vs. Sexual Selection; Responsibilities of Designers: Sustainability, Durability; Society Problems and Design Solutions: Distribution, Education, Health

Course Title: Brand Development 
Course Code: DPMBINC
Number of Credits: 4 ECTS
Course Contents: In this course you will get a good understanding about brand strategy and management: the value of brands, how we set up brands strategically from scratch and how we then create a coherent and distinct, attractive experience of the brand across multiple touchpoints. You will learn to analyze existing brands, experience outstanding brand touchpoints in real life, learn from them and create a new brand in small interdisciplinary teams. We will work at the intersection of brand management, marketing and customer experience design and bring together strategic thinking and design.

Course Title: Image, Design & Story Telling (Project)
Course Code: DPMB2STOIL
Number of Credits: 1 ECTS
Course Contents:  The course combines the elements image, text and sound and should increase students’ creativity and deepen their technical understanding when using different communication tools. They should be able to achieve a higher quality of their productions as well as develop their competencies for using media and presentation tools. Students should expand their design repertoire in marketing, communication and public relations.

Course Title: Photo Design & Image Composition
Course Code: DPMMPool
Number of Credits: 1 ECTS
Course Contents: Specialisation: Architecture / Interior, Landscape / Nature, Product / Still Life, People / Action, Improve images; Practice session; Create your portfolio; Digital Workflow. Focus: Develop your own style

Course Title: Photography in context (run by the MultiMediaArt Department)
Course Code: DPMMPool
Number of Credits: 4 ECTS
Exam Modalities: Project
Course Contents: Image and Text - beyond illustration: In the context of graphic design, images and text are usually reserved for representation and illustration. A text provides written information, images provide visual information. At best, these elements may be graphically manipulated to serve their illustrative purposes, but what happens when the context of an image is changed through the use of text? We will be exploring the many possibilities of combining image and text. The first half of the semester will be brain-storming, collecting and talking about the aesthetics of text, language, symbolism and their relationship specifically to photography. The second half of the semester will be dedicated to personal projects, fom their conception to completion by the end of the semester.

Takes place at Campus Urstein

Course Title: Visual Activism
Course Code: DPMBPool
Number of Credits: 4 ECTS
Exam Modalities: Project
Course Contents: Visual Activism is a hands-on class teaching visual communication skills of modern poster design. Through a series of lectures and creative exercises, basic graphic design knowledge and current visual trends are transmitted. During the lectures, students will learn to implement a range of techniques such as abstraction, composition,the use of typography an other modern techniques such as animation in their designs, resulting in one larger project. Part of the class is also the critical reflection of design qualities. This unit is suitable for both beginner and advanced capabilities.

Course Title: Visual Communication
Course Code: DPMB1VCPIL
Number of Credits: 2 ECTS
Observation: Please make sure to bring all necessary drawing materials to the first class meeting, ask the International Academic Coordinator for the drawing material list (Elisabeth.Pichler-Luedicke@fh-salzburg.ac.at).
Course Contents: Sketching in various media.

Course Title: Visual Communication & Project
Course Code: DPMB1VCPPR
Number of Credits: 1 ECTS
Observation: Visual Communication and Visual Communication & Project are offered together and can not be taken individually (not possible to take only 1 of them)
Course Contents: Visual communication in connection with an actual design process along a project topic in either Furniture or Industrial Design.

Course Title: Business English 2
Course Code: DPMB2ENGUE
Number of Credits: 1 ECTS
Language Level: B1/B2 (CEFR)
Course Contents:  Alumni will be able to express themselves effortlessly in written and spoken English in a variety of business situations (Business English), using the appropriate structures and specialised terminology. They are able to give clear and detailed descriptions and reports. Graduates can report on past experiences and events, speak in front of an audience, build up and link their arguments logically. They are able to understand specialised texts with the help of appropriate reference works. They can describe cultural specifics of the target language countries and name important facts and figures about these countries.                 

See also courses offered in:

International Departmental Coordinator

Porträt von: FH-Prof. Mag. Mag. Dr. Pichler-Lüdicke Elisabeth
FH-Prof. Mag. Mag. Dr.
Senior Lecturer
International Academic Advisor
Department Design and Green Engineering
Standort: Campus Kuchl
Raum: Kuchl - 1.06
T: +43-50-2211-2021
E: elisabeth.pichler-luedicke@fh-salzburg.ac.at