Innovation and Management in Tourism

• Academic English, 2 ECTS (Download Syllabus)
• Digital Transformation in Tourism Applications, 2 ECTS (Download Syllabus)
• Digital Transformation in Tourism Principles, 3 ECTS (Download Syllabus)
• Economics Fundamentals, 2 ECTS (Download Syllabus)
• Innovation Management Fundamentals, 2 ECTS (Download Syllabus)
• Introduction into Accounting, 2 ECTS  (Download Syllabus)
• Managerial Economics Fundamentals, 5 ECTS (Download Syllabus)
• Research Methodologies Fundamentals, 2 ECTS (Download Syllabus)
• Tourism Fundamentals, 3 ETCS (Download Syllabus)
• Tourism Marketing Fundamentals, 3 ECTS (Download Syllabus)
• Elective German 1, 2 ECTS (Download Syllabus)
• Food & Tourism, 2 ECTS (Download Syllabus)

• Advanced Innovation Management, 3 ECTS (Download Syllabus)
• Conflict Management, 1,5 ECTS (Download Syllabus)
• Cost Accounting, 2,5 ECTS (Download Syllabus)
• Data Management, 3 ECTS (Download Syllabus)
• Destination Management Fundamentals, 3 ECTS (Download Syllabus)
• Innovation-Lab, 3 ECTS (Download Syllabus)
• Market Research, 3 ECTS (Download Syllabus)
• Modern Entrepreneurship and Strategic Business Development, 3 ECTS (Download Syllabus)
• Online Distribution, 2 ECTS (Download Syllabus)
• Trends in Tourism, 2 ECTS (Download Syllabus)
• IMT German 1 / Spanish 1 (Download Syllabus) / Italian 1, 3 ECTS
• IBM - Cross Cultural Management, 5 ECTS (Download Syllabus)

Die LV Cross Cultural Management ist nicht verpflichtend und kann bei Bedarf anstelle von German 1 / Spanish 1 / Italian 1 gewählt werden. 

• E-Marketing, 3 ECTS  (Download Syllabus)
• Finance and Investment, 3 ECTS (Download Syllabus)
• Human Resource Management, 2 ECTS (Download Syllabus)
• Sustainability in Tourism, 2 ECTS (Download Syllabus)
• Web Publishing, 2 ECTS (Download Syllabus)
• Business English, 2 ECTS (Download Syllabus)
• Elective German 1, 2 ECTS (Download Syllabus)
• IBM /Digital Economy, 5 ECTS  (Download Syllabus)

Die Studierenden wählen außerdem zwischen Kursen mit Destinations- oder Hospitalitybezug. Diese Kurse können nicht kombiniert werden. 

Destination Kurse:

• Marketing Destination Management, 3 ECTS (Download Syllabus)
• Product Development Cases Destination Management, 4 ECTS (Download Syllabus)

Hospitality Kurse:

• Marketing Hospitality Management, 3 ECTS (Download Syllabus)
• Product Development Cases Hospitality Management, 4 ECTS (Download Syllabus)

• Academic English, 2 ECTS (Download Syllabus)
• Annual Reporting, 3 ECTS (Download Syllabus)
• Data Processing, 3 ECTS
• Digital Media Management, 2 ECTS
• Empirical Social Research Fundamentals, 2,5 ECTS
• Hospitality Management, 4 ECTS (Download Syllabus)
• Innovation and Creativity Techniques, 2 ECTS (Download Syllabus)
• Intercultural Communication, 1 ECTS (Download Syllabus)
• Presentation and Moderation, 1,5 ECTS
• Sustainability in Tourism, 3 ECTS  (Download Syllabus)
• Sustainable Economic Systems, 3 ECTS
• Tourism Marketing Instruments, 3 ECTS (Download Syllabus)

• Elective German 1, 2 ECTS (Download Syllabus)

   

• Advanced Destination Management, 3 ECTS (Download Syllabus)
• Digital Visualiziation, 3 ECTS
• eMarketing, 3 ECTS
• Elective German 1, 2 ECTS (Download Syllabus)
• Human Resource Management in Tourism, 3 ECTS
• International Law, 3 ECTS
• Negotiation and Sales Skills, 1,5 ECTS
• Statistics, 4 ECTS
• Digital Economy (IBM), 5 ECTS (Download Syllabus)

• Business Planning, 2 ECTS
• Controlling, 3 ECTS (Download Syllabus)
• Corporate Planning und Simulation, 1 ECTS (Download Syllabus)
• e-Marketing and Social Media Marketing, 2 ECTS
• Entrepreneurship in SME, 2 ECTS
• Elective German 1, 2 ECTS (Download Syllabus)
• IBM /Cross Cultural Management, 5 ECTS  (Download Syllabus)
• Innovative Approaches in HRM, 2 ECTS
• Health Tourism, 2 ECTS (Download Syllabus)
• Tour Operator Management, 2 ECTS (Download Syllabus)