FH-Prof. Mag. Dr.
Eva Lienbacher
Head of Academic Area Marketing Management
Senior Lecturer
Department Business and Tourism
Senior Lecturer
Department Business and Tourism
Location: Campus Urstein
Room: Urstein - 213
Room: Urstein - 213
Focus
Research and Teaching
- New Business Models / Social and Sustainable Business
- Retail Marketing and Management
- Social Supermarkets
Selected Research Projects